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Specialty · Product planning

Architecture & Scoping

Turn a fuzzy idea into a clear stack, scope, and build plan.

Architecture & Scoping turns a fuzzy idea into a buildable plan: stack recommendation, information architecture, milestones, risks, and what to cut for v1. You still own implementation — we give you clarity so you (or a developer you hire) can execute without thrashing.

Each month includes two longer live sessions plus written architecture notes. We challenge assumptions early: hosting model, auth, CMS vs code, content shapes, and where AI tooling helps versus hurts.

If you only need a one-shot brief before hiring, consider Project Kickoff. Use this monthly plan when the product is still evolving and you want ongoing technical direction.

Who this is for

  • Founders validating a product direction before heavy build spend
  • Teams debating WordPress vs Astro vs Next.js (or similar)
  • Rebuilds where the old site’s structure is holding you back
  • Technical leads who want an external sounding board monthly

What you get

  • Two live online sessions (up to 75 minutes each) per billing month
  • Written architecture notes and recommended stack
  • Scoped milestone plan you can execute or hand to a developer
  • Async Q&A on the active plan during the billing month
  • Also listed on the plan card
  • ✓2 live sessions per month (up to 75 minutes each)
  • ✓Written architecture notes and recommended stack
  • ✓Scoped milestone plan you can execute (or hand to a developer)
  • ✓Async Q&A between sessions during the billing month

How we work together

  1. 01

    Goals and constraints

    We capture audience, must-have features, timeline, budget band, and non-negotiables (SEO, auth, editors, languages).

  2. 02

    Options and trade-offs

    We compare realistic stack options with costs of complexity — then recommend one default path for v1.

  3. 03

    Milestone plan

    You receive a sequenced plan: foundation, content model, core pages/flows, launch criteria, and explicit “not in v1” cuts.

  4. 04

    Iterate monthly

    As decisions change, later sessions revise the plan so documentation stays useful — not a stale PDF.

Working style. Come with goals and constraints; whiteboards and docs are fine. Deliverables arrive by email or GitHub. Async replies typically within 1–2 business days during the billing month.

What this is not

  • We do not implement the full product under this plan
  • We do not produce polished UI design systems or brand identity
  • We do not run vendor procurement or negotiate contracts
  • We do not provide investor pitch decks

Delivery & kickoff

After payment we email you within 1 business day to kick off your monthly plan and book the first session. Sessions are online. The plan auto-renews monthly until canceled.